PROJECT: Formerly known as Bare Necessity, Paul Cartwright Branding began the 5 month project to overhaul the existing identity of this chain of advanced beauty clinics, covering corporate identity, stationery, brochures, client-facing and internal staff literature, advertisements, retail signage and website.
The outcome was Renew Medica - Advanced Medical Aesthetics. The challenge was to create an identity that conveyed the company’s established medical knowledge and experience and offer a friendly and approachable exterior to a potentially daunting and intimidating field of invasive treatments.
