PROJECT: A very new project! Palette London is a new UK cosmetics brand, initially launching a range of nail products (varnishes, top coats and effects) and a highly innovative ‘Create Your Own Nail Paint’ kit.
The brand identity features a pattern of highly colourful dots inspired by children’s paint palettes, on a simple white background with bold capitalised product descriptions and logo.
The range launches in October 2015 in Boots stores and online at www.palettelondon.com
We also created the web banners for the brand’s website.