Harrods | My First…childrens’ gift identity

PROJECT: My First… and My First Baby swing tickets formed the basis of a range of gifts for new born babies designed for Harrods by Paul Cartwright Branding. Gift cartons, woven labels, side pips and woven tape were also designed to create a complete look for the gift range.

Blue and pink colourways were complemented by a silver version of a new born section of the range.