PROJECT: Bold packaging graphics and an elegant logo design were required for a UK-based beauty product wholesaler’s own brand range of quality human hair extensions called Dignity and Dignity Deluxe. On-display stand out was critical in this highly competitive market of weave-in/clip-in hair extension products, the ranges featuring silver foil detailing, metallic board and a luxurious colouration to reflect the product’s quality and to catch the consumer’s eye.

The products are available throughout the UK at independent beauty stores.

Dignity hair extensions packaging graphics and logo design by Paul Cartwright Branding.

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