Bhs | Holiday shop in-store signage
PROJECT: Paul Cartwright Branding was appointed by Beverley Churchill to create the graphic identity for Bhs’ Summer shop. In-store backwall, column and free-standing graphic treatments were developed for the 2006 holiday season product offer using an existing brand colourway to offer the perfect backdrop to a range of highly coloured bikinis, swimming costumes and related accessories.
Tagged: Bhs | high street retail
