PROJECT: A range of skin care products by Kirsty McLeod,
former beauty expert at The Times and celebrated facialist. Based on her years in the spa industry, she commissioned Snowbell, Elixir and Paul Cartwright Branding to develop her own range of products and to increase her on-line presence.
former beauty expert at The Times and celebrated facialist. Based on her years in the spa industry, she commissioned Snowbell, Elixir and Paul Cartwright Branding to develop her own range of products and to increase her on-line presence.
The graphic identity was refreshed to work across company stationery, product, packaging and website (coding by Pixelfresh) > www.kirstymcleod.com. Cartons were made from a textured, Italian board with blind embossings to each side, a subtle detail for the shopper.
